Disney+ is reportedly planning to introduce channels to its streaming platform.
The Disney+ channels will be in the same vein as television channels on cable, playing different shows and movies at specific times. These channels would likely contain ads that would play during the programming, which has become a growing trend for streaming services as a means to provide a cheaper alternative to consumers, according to the report.
The addition of these always-on channels to Disney+ comes after Tubi, a Fox-owned movie streaming platform, has received more viewers than other streaming platforms, including Peacock, Max, and Paramount+.
In March, Disney’s three streaming platforms, including Disney+, Hulu, and ESPN+, all prevented users from sharing their passwords in an attempt to clamp down on multiple consumers using one account.
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