UFC star Dustin “The Diamond” Poirier announced his partnership with Bud Light on Wednesday as the brand rebuilds its image with Republicans.
“Hey guys, after a big win at UFC 299, there’s only one way to celebrate,” Poirier said in a video posted on Instagram. “Cracking open an ice-cold Bud Light! Cheers!”
The UFC’s former interim lightweight world champion’s announcement comes less than a month after his massive knockout win over French MMA talent Benoit Saint-Denis and demands to fight current UFC lightweight world champion Islam Makhachev.
Let’s go!!! Big things in store… now let’s get to work. #BudLightPartner https://t.co/REFDCZsQkd
— The Diamond (@DustinPoirier) March 27, 2024
In the video, Poirier dons a Bud Light hat on the back of a Bud Light truck and is surrounded
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