Nikki Haley reminds voters of gubernatorial record in DeSantis-esque strategy shift

Former U.N. Ambassador Nikki Haley deployed a new strategy this week in a bid to gain on former President Donald Trump in her home state of South Carolina, and it’s remarkably similar to that of former presidential candidate Gov. Ron DeSantis (R-FL), who recently ended his campaign.

Haley is leaning into her past position of South Carolina governor to remind voters in her home state, who haven’t seen her on a ballot in nearly 10 years, of her accomplishments in the Palmetto State, long before she was tapped to join the Trump administration.

Haley’s refined strategy is reminiscent of the message DeSantis hoped to relay to voters during his 2024 bid. The governor had made his conservative record leading Florida the focal point of his campaign, looking to convince Republicans that he had the best credentials to
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