(The Center Square) – Oklahoma is seeing a boon in tourism like never before, according to Gov. Kevin Stitt.
The consistent effort of the Department of Tourism and Recreation “to sell Oklahoma to the world” is paying off, and “the world is listening and choosing to come to Oklahoma,” Stitt said Tuesday.
Over the past two years, there has been a dramatic increase in tourist dollars spent in Oklahoma, catapulting tourism to the third-largest industry in the state.
Stitt attributed the boon to Shelley Zumwalt, who has served as director of the Oklahoma Tourism and Recreation Department. The governor promoted her to Secretary of Tourism on Tuesday, a cabinet-level position formerly held by Lt. Gov. Matt Pinnell, who now serves as Secretary of Workforce Development.
“Tourism is Oklahoma’s unseen powerhouse,” Zumwalt said. “Tourism is bringing in, second to oil and gas, more dollars over our state lines than any other industry.