Republican political newcomer Vivek Ramaswamy’s presidential campaign has begun rolling out more money for television ads in Iowa this week despite Ramaswamy’s claim that spending money on TV ads is “idiotic.”
Ramaswamy’s campaign has doled out $22,500 to reserve air time in Iowa this week so far, a fraction of what other presidential contenders have reserved, but it comes after the Republican slammed the practice in a social media post last month.
“Presidential TV ad spending is idiotic, low-ROI & a trick that political consultants use to bamboozle candidates who suffer from low IQ,” Ramaswamy posted to X, the platform formerly known as Twitter, in December. “We’re doing it differently. Spending $$ in a way that follows data…apparently a crazy idea in US politics. Big surprise coming on Jan 15.”