Tampax accused of ‘sexualising women’ after controversial tweet goes viral

Tampax is facing a potential boycott after it was accused of “sexualising women” in a controversial tweet that ended up going viral.

In a spin-off of a popular internet meme, the US arm of the tampon brand wrote: “You’re in their DMs. We’re in them. We are not the same.”

The meme features the lines “you are in their
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