Coca-Cola on US Soccer: `unacceptable and offensive’

Coca-Cola criticized the U.S. Soccer Federation for saying in legal papers that women did not have the same responsibilities or physical ability as men on its national teams.

The Coca-Cola Co. called the statements by the federation in the defense of a gender discrimination suit “unacceptable and offensive.”

“We have asked to meet with them immediately to express our concerns. The Coca-Cola Co. is firm in its commitment to gender equality, fairness and women’s empowerment in the United States and around the world and we expect the same from our partners,” Coca-Cola said in a statement, first reported by The Wall Street Journal on Wednesday.

Coca-Cola has been a long-term partner with the USSF as well as a global
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